What is a 5D Christmas Experience?
on September 30, 2014

The world’s first 5D Animated Christmas Grotto Experience has been developed by Mirror Brand Experiences and enjoyed by shoppers at the Westfield shopping malls in London, where Elbow, a very special elf, saves Christmas! So what is 5D? Well, the ‘Elbow Saves Christmas’ 7 minute animation is created in Stereoscopic Passive 3D – the way […]


on August 26, 2014

Last week we had a look at one of the new toys that we’re going to be making use of for one of our clients – the MultiTaction screen. However, there’s a lot more to this project than a few touch screen tables. We don’t want our users to have to touch the screens they’re […]


What we mean by Experiential Marketing
on August 22, 2014

Experiential marketing has become something of a fashionable phrase in the last few years, as ever when that happens it has become harder to define what it means. Further complicating this is the fact that in this day and age marketing campaigns rarely just use one type of marketing. For example, this ad by Mercedes […]